Manage running campaigns
Switch campaigns and ad sets on and off, change budgets, edit what is running, and read a campaign's funnel and trends.
Once a campaign is in Meta, you run it from Sellify. Turn it on or off, adjust the budget, edit its ad sets and ads, and read its results.
Deleting campaigns is not available yet. The delete icons say Delete coming soon.
Switching on and off
Hover a campaign row on the Ads page and use the switch. The same switch appears on ad set rows inside a campaign. Tick several rows and select Resume to turn them on together.
Only published campaigns have a working switch. On a draft it is greyed with "Only published campaigns can be paused or resumed".
A paused campaign's page shows "This campaign is paused" with a Resume campaign button. Ad sets have the same, with Resume ad set.
Changing the budget
Select the pencil on the budget cell, type the new amount, and confirm. It works on campaign rows when the campaign uses a campaign budget, and on ad set rows when budgets are per ad set. Blank or zero shows "Enter a valid budget".
Editing a campaign
Select Edit campaign on the campaign's page, or the gear on its row. The builder reopens as Edit campaign with the same Build step.
Five things are locked after launch: objective, ad account, budget mode, bid strategy and special ad category. Everything else is editable. Select Save changes and Sellify writes each change to Meta, reporting Campaign updated when it is done.
New ads added while editing must be uploads
When you add an ad to a live ad set, pick it from Uploads. Ads Maker assets and existing posts cannot be added to a live ad set yet, and Sellify skips them with a message saying so.
The campaign page
Select a campaign name to open it. The header shows Last synced with a time, Refresh data, Edit campaign and the status.
The chart has two views. Funnel shows Impressions, Clicks and Results with the percentage that carried through at each step. Trend plots one metric over Last 7 days, Last 14 days or Last 30 days.
Beside it, the stats show Cost per 1K impressions and Cost per click, and the profitability figures show spend and ROAS.
Ad sets
The Ad sets table lists each ad set with its Status, Budget, number of Ads and metrics. CBO in the budget column means the campaign controls the budget. Turn on Show paused ad sets to see paused ones.
Select an ad set to open its own page, with the same chart and its Ads table.
Keeping data fresh
Results refresh on their own: recent days about every 30 minutes, and a deeper 90-day pass once a day. Refresh data on a campaign page asks Meta for an update now and can take a moment.